Saturday, November 10, 2007

Close More Loans With a Personal Blog

If you are a loan officer or a mortgage broker, it is very important to exercise every marketing tool available to get your message in front of your customers.

This is especially true if you are licensed in several states. If you work out of Phoenix Arizona, it is difficult to relate to a potential customer living in Fargo North Dakota.

This is where the internet comes into play, and you don’t have to have a degree in computer science to utilize it to your advantage.

Customers like to put a face with a name, but e-mailing family photos to your customers is probably not such a good idea.

This is where your own personal blog comes in.

Like I said earlier, you do not need to have a degree in computer science to build a blog View the rest of this article


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